• Basic Attention Token (BAT) has soared almost 95% year-to-date, starting its rally on January 1.
• At the time of writing, the BAT price was trading at $0.295 after losing 5.31% in the last 24 hours and 26.6% in trading volume to $57.64 million.
• BAT token is designed to reward users for their attention while simultaneously providing advertisers with a better return on their ad spend.
Basic Attention Token Soars 95% Year-To-Date
Basic Attention Token (BAT) price has followed the positive tone set by Bitcoin (BTC), soaring almost 95% year-to-date since it started its rally on January 1. At press time, the BAT token stood at #91 on CoinMarketCap, with a market cap of $437.67 million and trading volume of $57.64 million – down 5.31% and 26.6%, respectively, in the last 24 hours.
What is Basic Attention Token?
BAT is natively integrated into the Brave internet browser and is designed to reward users for their attention while simultaneously providing advertisers with a better return on their ad spend – creating a more efficient, transparent and secure digital advertising network powered by blockchain technology.
How Does It Work?
The BAT platform operates using three key players: users, publishers or content creators, and advertisers who are all rewarded based upon their actions within the system; Users will be paid in BAT tokens when they view ads; Publishers or content creators will get compensated when they are able to attract viewers to their sites or create content; Advertisers can purchase ads directly from publishers via BAT tokens at lower cost than any other existing platforms available today.
What Are The Benefits Of Using This Platform?
Using this platform offers several benefits for all participants involved: Users have control over what types of ads they see; Publishers are able to increase revenues from higher quality advertisements; And advertisers receive greater ROI from campaigns due to increased transparency and efficiency that blockchain technology provides them with access to analytics data which allows them to better target audiences for improved performance outcomes overall as well as more cost savings for themselves compared to other existing platforms out there today .
In conclusion, Basic Attention Token is an innovative technology committed to changing how the world views online advertising by creating an efficient, transparent and secure digital advertising network powered by blockchain technology that rewards users for their attention while simultaneously providing advertisers with better returns on their ad spends across multiple platforms such as Brave browser and others that may come up in future development cycles!